ReroofGen
Route Planning & Canvassing
Routes that build themselves under hard street rules from your roof age and CRM lists. Live now, so PMs walk less and work more doors.
ReroofGen's routes and canvassing turn a saved list of qualified homes into a street by street canvassing route that builds itself, then let Project Managers work it from their phone and log every outcome back to the lead record.
Pick the homes, and ReroofGen builds the walking route for you: one side of the street at a time in house number order, crossing once at the end of the block. Deploy it to a Project Manager, who works it from a phone with roof age and property context on every stop.
- Routes build automatically from the homes you pick, one side of the street at a time, crossing once at the end of each block
- Deploy a route to a Project Manager, who starts, pauses, and finishes it from a phone
- Log every door as an appointment, callback, not interested, or do not contact, and it lands on the lead record in the CRM
- See the day recap for every route when the work is done
Routes and canvassing is live
Routes and canvassing is live in ReroofGen today. Routes build themselves under hard street rules, so there is no button to press and nothing to reorder by hand.
From a qualified list to a day in the field
A good list is only half the job. Routes and canvassing turn it into a day: which doors, in what order, with what context at each one. A manager picks homes from a saved list, and ReroofGen builds the walking route on its own. There is no button to press and no order to fix by hand; change the stops and the route rebuilds.
Built for the safest walk, not the shortest line
The route follows hard street rules. A Project Manager works one side of the street at a time, in house number order, and crosses once at the end of the block instead of zigzagging between doors. The order reads the way a street reads, so nobody wonders which house is next, and nobody is darting across traffic mid block to save a few steps.
- Routes build automatically from the homes you pick
- One side of the street at a time, in house number order
- One crossing per block, at the end of the block
- Roof age, permit, owner, and property context on every stop
What a Project Manager does at the door
A manager deploys the route to a Project Manager, who opens it on a phone, starts it, and can pause and resume through the day. Every door gets an outcome: appointment, callback, not interested, or do not contact. Each outcome lands on the home's lead record in the CRM, so the office sees the visit without anyone typing it in twice.
It also changes what a Project Manager can say. Opening with a fact the homeowner can check, that the county shows no reroof permit since the home was built, earns a longer conversation than a cold pitch does. The route puts that fact in hand before the visit, for every stop, without a lookup.
Closing the loop with the office
While a route is running, its location trail shows the manager where the Project Manager is working, and when it is done the day recap shows what was worked and what each door said. As of September 29, 2026, ReroofGen holds a dated roof record for 2,784,000+ of the 6,331,000+ single family homes it tracks across all 67 Florida counties, and 434,000+ of those dated roofs are 15 or more years old.
Because every outcome writes to the same lead record the list came from, the next day starts from what the last one learned. The callbacks can become the next list, the not interested doors can drop out, and the appointments are already sitting in the CRM with the roof age and owner facts that earned them. A territory slowly builds a real history of every door, which is what makes the third pass on a street more useful than the first.
Related: Storm alerts, ReroofGen Mailers, Roof age lookup guide